City of South Fulton
Created the city's entire brand identity — official logo, visual standards, and messaging architecture — and its first professional communications framework at incorporation.
Founder & Principal
Jacqueline Howell
A transformational marketing and communications executive with more than a decade of experience building public-facing institutions from the ground up.
Jacqueline Howell founded Creative Reign Solutions after a career spent building what most consultants only advise on.
She established the City of South Fulton's Public Affairs Department from inception — creating the city's entire brand identity, including its official logo, visual standards, messaging architecture, and communications infrastructure during one of Georgia's most high-profile municipal incorporations. Her leadership set the tone for how the new city engaged its residents, media, and stakeholders.
As the inaugural Communications Director for the City of Fairburn, she again built a department from concept to execution — launching policies, SOPs, KPI dashboards, the city's first mass communications system, and a 12-month strategic communications plan that drove over 30% growth in digital engagement in its first year. Her work repositioned communications from a support function into a core executive discipline.
Her career spans municipal government and the private sector, including serving as Director of Communications for The Integral Group, where she managed brand reputation for large-scale real estate and mixed-use development projects. She has served as lead communications advisor through litigation, council transitions, elections, and sustained media scrutiny.
Through it all runs a working creative practice: brand development, event curation, editorial publications, sponsorship strategy, and the day-to-day craft of turning a strategy into something people can actually see and hold.
Strategic. Innovative. Impactful.
Career Highlights
Institutions built, not just advised.
City of Fairburn
Built the department from zero: policies, SOPs, mass communications system, KPI dashboards, and a 12-month strategic plan that grew digital engagement over 30% in year one.
The Integral Group
Managed brand reputation for large-scale real estate and mixed-use development projects across communities, media, and public stakeholders.
Areas of Focus
Where her experience is concentrated.
Municipal Government
Communications leadership inside the pace, process, and public accountability of local government.
Strategic Communications
Message platforms, plans, and campaigns that connect leadership intent to public understanding.
Branding
Identity and narrative work for organizations, departments, initiatives, and events.
Event Curation
Experiences designed as communication — concept, program, identity, and production.
Public Engagement
Outreach that brings residents and stakeholders into decisions in a meaningful way.
Program Leadership
Scoping, budgets, vendors, and delivery across cross-functional teams.
Team Building
Standing up and strengthening high-performing communications functions.
Speaking & Advisory
Working directly with the principal.
Every engagement is led personally. Reach out to discuss consulting, advisory support, panels, or speaking.